Understand the Story Your Data Tells You

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Understand the Story 
Your Data Tells You 



Clearly, the thing that’s transforming is not the technology —the technology is transforming you.
Jeanne W. Ross of MIT Sloan’s Center for Information Systems Research



EVERY data tells a compelling narrative customers have to heed. Among others, your data wants you to understand the context of every facts and connections in an exciting fashion. 


In fact, there is a graphical illustration they collect every minute of every day to help you gain insight from the data. Yes, it’s located everywhere from spreadsheets to siloed apps —it’s even in the heads of sales executives. 


Question is: how do you become conversant with connecting your data’s narrative structure? 


In the data parlance, unless you are able to organize, filter, understand and transmit what the data tells you vividly to your clients —you can’t derive revenue from it.

Matt Heinz

President and Founder of Heinz Marketing, Matt Heinz, said: “using CRM is table stakes if you want to reliably and profitably scale your sales organization”. 


Underscoring his point further, Heinz said: “the complexity of a dynamic buying process has exploded. This demands that you know who the decision makers are, understand how they work together, and have constant visibility into buying signals so that you can align your marketing and sales efforts to serve potential customers in the right place at the right time. CRM is the only way to get there.” 


Now with the marriage of a more efficient Microsoft Dynamics 365 Sales Professional with CRM solution, your projects have a better opportunity to accelerate. The combination of these two allows your sales team to gain full visibility into customers. 



Also, the solution optimizes sales productivity due to its impressive digital selling capabilities and inherent integration with familiar tools such as Office 365 and Microsoft Teams. 


This power of relationship also aids management capabilities in Microsoft Dynamics 365 that gets you get deep insights into connecting with your customers in a whole new way that boosts productivity and revenue. 


With Microsoft Dynamics 365 and CRM, you are provided diverse business options for creating leads, managing ideas, and working with them throughout their life-cycle. It also has features to qualifying and disqualifying leads.  



The more leads you have, the greater your chances of getting opportunities and successfully closing deals. 


Similarly, it is vested with opportunity management capabilities that make it easy to manage prospects and convert more leads. You would have different options for creating chances to build an amicable and long-lasting relationship with your customers to keep reeling in business. These technologies will also enable you to give more time to your customers, associate closely with other records, and learn to manage them throughout their life-cycle. 


By providing a complete view of the customer, Dynamics 365 helps you win more deals.


And yes, while it takes time and effort to building a strong, lasting relationship with customers, the integration of Dynamics 365 with CRM would help sales executives to unify the data to change the way they approach their clients in order to gain their trust.


It is common knowledge that sales executives must possess the shared capabilities to communicate with customers on a regular basis and must maintain a complete understanding of who their customers are and what they need.


Thus, Embedded Intelligence suite of features in Microsoft Dynamics 365 help build those relationships with simpler sales force. 

WCBT set on the mark
Novel as this sounds, you need not look far. Our expertise at Western Canada Business Technologies Ltd; will get your business set and settled on the right technology drive quite fast. 

Our team of tech-savvy executives will capture your business requirements with ease. We further help your business to navigate a variety of paradigm shifts to utilize productivity for competitive advantage, among others. 


Reach out to us. You'll be impressed.  






Call +1-313-971-3611
Call +234-812-599-3668

Western Canada Business Technologies Ltd., your best shot at capturing your business requirements for core implementation and transformational processes. 












WESTERN CANADA BUSINESS TECHNOLOGIES LTD.
1812 - 75 Charolais Blvd, Brampton, Canada. L6Y 2R8
11, Queen Elizabeth Road, Mokola R/About, Ibadan, Oyo State, Nigeria.

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